During tonight's MLB All-Star Game on Fox, the network unveiled their new 24/7 cable sports channel, Fox Sports 1, to the masses.  The spot features several of the sports that will feature on FS1 from the UFC to MLB and major college sports and perhaps more importantly, it has a different vibe than anything you'd ever see on ESPN.  Fox is clearly selling FS1 as a more fun, more hip, more relevant alternative to the self-proclaimed worldwide leader.

Also, judging by this impressive spot, every sport on the network will be shown in extreme super slow motion.