Is this moment from the SportsCenter set for their live post game coverage of Game 1 of the World Series one of the weirdest video bombs we've ever seen… or one of the most clever marketing ploys of all-time. This random fan walks behind John Kruk, takes his Dr. Pepper shirt off, and then douses himself in, you guessed it, Dr. Pepper. How gross and sticky.  I guess it really would have been weird if he was wearing an A&W shirt.

Will this become a trend? Be on the lookout if you see anyone wearing t-shirts with food and drink logos behind the ESPN set tonight. A string of videobombers may be just what we need to save this year's World Series.

GIF via Deadspin

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