Bill Simmons has been all over blogs the past few days in one way or another. People have been questioning if his time at ESPN is up, or speculating why he stopped doing his podcast, but one thing they haven’t been discussing is why a company called “Western Aviation” is using his likeness on their website. Well that is until today.

In a recent mailbag, Simmons got an email from a reader stating that the Sports Guy’s photo was being used by the aviation company in a section on their called “Experts”. Gelf Magazine decided to contact “Western Aviation”, and this was their response….

“The web development firm changed it quickly once I notified them who it was. The project manager who would have picked the photo was no longer with the company so I could not ask her why she used this photo. But I did approve the photo when the site was originally built in April 2007. The photo has been up all this time only now did someone put the face to a name. I am not an ESPN buff so I did not know who it was so I just thought it was a photo of an anonymous person, just a photo they could use.”

Amazingly random but equally as awesome! And as Gelf also points out, “it’s probably better to have your photo associated with a private jet company than, say, a gay cruising site.” So very true.

Bill Simmons, Aviation Expert? (Gelf Magazine)
Hyperbole knows no bounds for Cassel (Simmons Mail Bag)
Meet The Experts (Western Aviation)