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Ratings News and Notes
The Washington D.C. TV market appears to be apathetic to their currently mediocre hometown NFL team as the regular season winds down. The Redskins’ 30-13 loss to the Chargers on Dec. 10 posted a 11.8 rating in D.C. from their local CBS affiliate. It ranked third among Week 14 NFL games within that market for Dec. 10-11, behind Steelers-Ravens (16.2 rating) and Cowboys-Giants (14.4). Even recent disappointing Redskins seasons in 2013 (26.6 local rating average) and 2014 (22.7) rated significantly higher. (Source: Washington Post)
The New England Patriots’ controversial 27-24 win over the Pittsburgh Steelers on Dec. 17 on CBS garnered the most viewers for an NFL telecast this season with 29.72 million. In the Boston market, the game drew a 39.7 household rating on WBZ-TV — the highest rating of any regular season game within the market over the past two years. (Source: WBZ)
Baseball’s winter meetings generated a ratings boost to MLB Network overall for the week of Dec. 11. One program that benefited was afternoon talk show “High Heat” with host Christopher ‘Mad Dog’ Russo which averaged 74,000 viewers for Dec. 11-15. It’s the show’s best five-day weekly average of 2017; two other weeks had drawn a higher average but the 79,000 viewer average in late-July was only across three days (July 24-25 and 28) and the 76,000 viewer average only factored four days in mid-October (Oct. 10-13). On Dec. 15, Russo made an on-air tribute to his former longtime radio partner Mike Francesa whose final show on New York’s WFAN station took place that afternoon.
NFL Network Top 25 (and Select) Programs
Week of Dec. 11-17, 2017
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In total viewership for its entire week in Prime Time (8 p.m. to 11 p.m.), NFL Network is up 152.17 percent (1,339,000 vs. 531,000) from one week earlier and up 22.62 percent (1,339,000 vs. 1,092,000) from the same week one year ago (December 12-18, 2016).
In total viewership for its entire week in Total Day (6 a.m. to 5:59 a.m.), NFL Network is up 128.10 percent (479,000 vs. 210,000) from one week earlier and up 55.02 percent (479,000 vs. 309,000) from the same week one year ago (December 12-18, 2016).
Viewership averages for the following daily NFL Network programs of the week:
- “Good Morning Football” (Dec. 11-15 7 a.m.): 107,000 (58,000 adults 18-49)
- “NFL Fantasy Live” (Dec. 11-15 5 p.m.): 149,000 (77,000 adults 18-49)
- “NFL Total Access” (Dec. 11-13 & 15 early evening): 192,000 (102,000 adults 18-49)
- “NFL Total Access” (Dec. 11-13 & 15 late evening): 131,000 (53,000 adults 18-49)
NBA on TNT
NBA Pregame Show (TNT, Dec. 14 8:00-8:14 p.m.): 1,079,000 viewers (471,000 adults 18-49)
NBA Basketball: Los Angeles Lakers @ Cleveland Cavaliers (TNT, Dec. 14 8:14-10:33 p.m.): 1,787,000 viewers (960,000 adults 18-49)
NBA Basketball: Dallas Mavericks @ Golden State Warriors (TNT, Dec. 14 10:33 p.m.-12:59 a.m.): 1,391,000 viewers (800,000 adults 18-49)
Inside the NBA (TNT, late Dec. 14 12:59-1:50 a.m.): 733,000 viewers (467,000 adults 18-49)
NBA Basketball: Los Angeles Lakers @ Cleveland Cavaliers repeat (TNT, late Dec. 14 1:50-4:11 a.m.): 389,000 viewers (230,000 adults 18-49)
NBA TV Top 25 (and Select) Programs
Week of Dec. 11-17, 2017
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In total viewership for its entire week in Prime Time (8 p.m. to 11 p.m.), NBA TV is down 12.67 percent (131,000 vs. 150,000) from one week earlier and up 57.83 percent (131,000 vs. 83,000) from the same week one year ago (December 12-18, 2016).
In total viewership for its entire week in Total Day (6 a.m. to 5:59 a.m.), NBA TV is down 11.48 percent (54,000 vs. 61,000) from one week earlier and up 8.00 percent (54,000 vs. 50,000) from the same week one year ago (December 12-18, 2016).
Viewership averages for the following daily NBA TV programs of the week:
- “10 Before Tip” (Dec. 11-15): 47,000 (21,000 adults 18-49)
- “The Starters” (Dec. 11-15): 57,000 (30,000 adults 18-49)
- “NBA Gametime Live” (Dec. 11-17): 55,000 (22,000 adults 18-49)
Golf Channel Top 25 (and Select) Programs
Week of Dec. 11-17, 2017
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In total viewership for its entire week in Prime Time (8 p.m. to 11 p.m.), Golf Channel is down 10.00 percent (63,000 vs. 70,000) from one week earlier and up 3.28 percent (63,000 vs. 61,000) from the same week one year ago (December 12-18, 2016).
In total viewership for its entire week in Total Day (6 a.m. to 5:59 a.m.), Golf Channel is down 17.46 percent (52,000 vs. 63,000) from one week earlier and up 8.33 percent (52,000 vs. 48,000) from the same week one year ago (December 12-18, 2016).
MLB Network Top 25 (and Select) Programs
Week of Dec. 11-17, 2017
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In total viewership for its entire week in Prime Time (8 p.m. to 11 p.m.), MLB Network is up 100.00 percent (84,000 vs. 42,000) from one week earlier and up 68.00 percent (84,000 vs. 50,000) from the same week one year ago (December 12-18, 2016).
In total viewership for its entire week in Total Day (6 a.m. to 5:59 a.m.), MLB Network is up 82.14 percent (51,000 vs. 28,000) from one week earlier and up 54.55 percent (51,000 vs. 33,000) from the same week one year ago (December 12-18, 2016).
Viewership averages for the following MLB Network programs of the week:
- “Hot Stove” (Dec. 11-15 9 a.m.): 58,000 (26,000 adults 18-49)
- “High Heat” (Dec. 11-15 1 p.m.): 74,000 (21,000 adults 18-49)
- “MLB Now” (Dec. 11-13 & 15 4 p.m.): 84,000 (28,000 adults 18-49)
- “Intentional Talk” (Dec. 11-15 5 p.m.): 89,000 (35,000 adults 18-49)
- “MLB Tonight” (Dec. 11-15 6 p.m.): 105,000 (36,000 adults 18-49)
Tennis Channel Top 25 Programs
Week of Dec. 11-17, 2017
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In total viewership for its entire week in Prime Time (8 p.m. to 11 p.m.), Tennis Channel is down 25.00 percent (9,000 vs. 12,000) from one week earlier.
In total viewership for its entire week in Total Day (6 a.m. to 5:59 a.m.), Tennis Channel is even (7,000 vs. 7,000) from one week earlier.
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WWE Raw
USA, Dec. 11 8-11:12 p.m.: 2.678 million viewers (-3.75% from 12/04/17; -2.87% from 12/12/16) and 1.088 million adults 18-49 (-2.37% from 12/04/17; -7.90% from 12/12/16)
Universo, Dec. 15 8-11 p.m.: 53,000 viewers and 29,000 adults 18-49
Universo, late Dec. 15 12-3 a.m.: 13,000 viewers and 7,000 adults 18-49
WWE SmackDown
USA, Dec. 12 8-10 p.m.: 2.481 million viewers (-0.48% from 12/05/17; +4.99% from 12/13/16) and 0.913 million adults 18-49 (-7.40% from 12/05/17; -2.77% from 12/13/16)
Universo, Dec. 16 9-11 p.m.: 79,000 viewers and 41,000 adults 18-49
Universo, late Dec. 16 12-2 a.m.: 11,000 viewers and 5,000 adults 18-49
WWE NXT (USA, Dec. 13 7:00-7:55 p.m.) 0.841 million viewers, 0.351 million adults 18-49
WWE Tribute to the Troops (USA, Dec. 14 8-10 p.m.) 1.401 million viewers (+1% from 12/14/16), 0.537 million adults 18-49 (-9% from 12/14/16)
Impact Wrestling (Pop, Dec. 14 8:00-10:00 p.m.): 161,000 viewers (23,000 adults 18-49)
Inside the NFL (Showtime, Dec. 12 9:00-9:59 p.m.): 91,000 viewers (39,000 adults 18-49)
Season with Navy Football (Showtime, Dec. 12 10:00-10:30 p.m.): 22,000 viewers (11,000 adults 18-49)
Bellator MMA Live: 191 (Spike, Dec. 15 10:00-11:53 p.m.): 511,000 viewers (189,000 adults 18-49)
ELEAGUE Cup: Rocket League Rounds 3-4 (TBS, Dec. 16 10:00 p.m.-11:00 p.m.): 406,000 viewers (189,000 adults 18-49)
Source: Live+Same Day data, Nielsen Media Research
