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Ratings News and Notes

  • Coverage of Game 2 of the “2017 NHL Stanley Cup Final” between the Pittsburgh Penguins and the Nashville Predators put NBCSN on top on Wednesday, May 31 in prime time among adults 18-49 (approx. 1.2 rating) and adults 18-34 (approx. 1.0 rating), as well as a virtual tie with Fox for the lead in adults 25-54 (approx. 1.4 rating).

    Pittsburgh Penguins’ 4-1 victory over the Nashville Predators averaged a Total Audience Delivery (TAD) of 3.278 million viewers, up 27 percent vs. last year’s Game 2 between the Penguins and San Jose Sharks (2.579 million), according to The Nielsen Company.

    Despite neither Nashville (#29) nor Pittsburgh (#23) being a Top 20 TV market, the contest was the second-most watched Stanley Cup Final Game 2 on cable since 2002 (Carolina-Detroit, ESPN, 3.782 million), behind only Boston-Chicago in 2013 (3.964 million), which are the #9 and #3 TV markets.

    Game 2 (8:09 p.m. – 11:13 p.m. ET) peaked with 3.8 million TV-only viewers during the 9:45-10 p.m. ET quarter-hour. The full contest registered a 1.84 household rating, and averaged 3.18 million TV-only viewers, up 28 percent and 27 percent, respectively, vs. Game 1 a year ago (1.44 household rating; 2.507 million viewers).

    Locally, Pittsburgh delivered a 31.1 local rating, the best ever for a Penguins game in the market on NBCSN, surpassing all previous Stanley Cup Final games on the network. Nashville posted a 16.3 local rating, the market’s second-best ever for a Predators game on NBCSN, trailing only last month’s Game 6 vs. Anaheim in the Western Conference Final (16.5). NBCSN was the No. 1 network overall in both markets during the game. (Source: NBC Sports)

    NBCSN was also Saturday night’s top network on June 3 in total viewers (approx. 2.9 million viewers), adults 18-49 (approx. 1.0 rating), adults 18-34 (approx. 0.8 rating), and adults 25-54 (approx. 1.2 rating). The cable sports network aired Game 3 of the “2017 NHL Stanley Cup Final” between the Pittsburgh Penguins and the Nashville Predators. The game averaged a Total Audience Delivery (TAD) of 3.033 million viewers (2.953 million from TV), up 6 percent from last year’s Game 3 (Pittsburgh-San Jose June 4, 2016: 2.83 million).

    NBC Sports reported Pittsburgh was the game’s top rated market with a 22.2 local rating. The Predators’ 5-1 win registered a 16.6 rating in Nashville which was an all-time high for an NHL game on NBCSN within the market.

  • From May 26-June 3, NBCSN’s coverage of the 2017 America’s Cup sailing competition has averaged 117,000 viewers.

  • Days 2-4 of the USA Arena Pro Swim Series from Santa Clara, Calif. on NBCSN June 2-4 averaged 96,000 viewers. The 2016 edition had only aired on NBCSN on Sunday, June 5 — its average then was 89,000 viewers.

  • While the NASCAR Monster Cup Series: AAA 400 Drive for Autism race (3.36 million viewers) topped all FS1 telecasts for the week of May 29-June 4, it was at 16 percent below last year’s Dover race (3.99 million from May 15, 2016). Two days prior, on June 2, the NASCAR Camping Truck World Series: Bar Harbor 200 race also from Dover and also on FS1 (484,000 viewers) was down 7 percent from last year’s Jacob Companies 200 race from Dover (519,000 viewers from May 13, 2016).

  • Benefitting from its NASCAR race lead-in on June 4, the NHRA New England Nationals on FS1 (1.18 million viewers) delivered the fourth-best NHRA audience on-record (since 2002), according to Sports Media Watch. Rain pushed the 2016 NHRA New England Nationals to Monday, June 6, 2016 and had drawn 418,000 viewers.

  • The prelims of UFC 212 on FS1 on June 3 was 8 percent below last year’s UFC 199 prelims on the year-ago Saturday (June 4, 2016) in total viewers (732,000 vs. 798,000) but improved 4 percent among adults 18-49 (373,000 vs. 357,000).

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NBCSN Top 25 (and Select) Programs

NBCSN ratings for May 29-June 4 2017
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In total viewership for its entire week in Prime Time (8 p.m. to 11 p.m.), NBCSN is up less than 1 percent (931,000 vs. 927,000) from one week earlier and up +15 percent (931,000 vs. 811,000) from the same week one year ago (May 30-June 5, 2016).

In total viewership for its entire week in Total Day (6 a.m. to 5:59 a.m.), NBCSN is down -11 percent (198,000 vs. 222,000) from one week earlier and up +8 percent (198,000 vs. 184,000) from the same week one year ago (May 30-June 5, 2016).

Viewership averages for the following NBCSN programs of the week:

  • “Pro Football Talk Live AM” (May 29-June 2): 20,000 (12,000 adults 18-49)
  • “Dan Patrick Show” (May 30-June 2): 64,000 (31,000 adults 18-49)
  • “NASCAR America” (May 29-June 1): 79,000 (19,000 adults 18-49)

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Fox Sports 1 Top 25 (and Select) Programs

FS1 ratings for May 29-June 4 2017
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In total viewership for its entire week in Prime Time (8 p.m. to 11 p.m.), FS1 is up +46 percent (243,000 vs. 167,000) from one week earlier and down -39 percent (243,000 vs. 400,000) from the same week one year ago (May 30-June 5, 2016).

In total viewership for its entire week in Total Day (6 a.m. to 5:59 a.m.), FS1 is up +83 percent (243,000 vs. 133,000) from one week earlier and up +34 percent (243,000 vs. 182,000) from the same week one year ago (May 30-June 5, 2016).

Viewership averages for the following FS1 programs of the week:

  • “Skip & Shannon: Undisputed” (FS1 May 29-June 2): 110,000 (61,000 adults 18-49)
  • “The Herd” (FS1 May 29-June 2): 89,000 (44,000 adults 18-49)
  • “The Herd” (FS2 May 29 & June 2): 19,000 (8,000 adults 18-49)
  • “Speak For Yourself” (FS1 May 29-June 1): 72,000 (33,000 adults 18-49)
  • “NASCAR Race Hub” (FS1 May 29-June 1): 160,000 (21,000 adults 18-49)
  • “NASCAR Race Hub Weekend Edition” (FS1 June 3): 284,000 (61,000 adults 18-49)
  • “MLB Whiparound” (FS1 May 29-June 2): 42,000 (21,000 adults 18-49)
  • “TMZ Sports” (FS1 May 29-June 2 late night): 34,000 (19,000 adults 18-49)
  • “TMZ Sports” (FS2 May 30 & June 1-2 9:00-9:30 a.m.): 8,000 (2,000 adults 18-49)

Bundesliga: Repesca: Braunschweig vs. Wolfsburg (Fox Deportes, May 29 2:19-4:31 p.m.) 19,000 viewers (12,000 adults 18-49)

Major League Soccer: Orlando City vs. Chicago Fire (Fox Deportes, June 4 7:30-10:01 p.m.) 64,000 viewers (51,000 adults 18-49)

NASCAR Monster Cup Series: AAA 400 Drive for Autism (Dover) (Fox Deportes, June 4 1:00-5:23 p.m.) 15,000 viewers (5,000 adults 18-49)

UFC 212 Prelim (Fox Deportes, June 3 8:00-10:00 p.m.) 65,000 viewers (35,000 adults 18-49)

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Fox Sports 2 Top 25 (and Select) Programs

FS2 ratings for May 29-June 4 2017
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In total viewership for its entire week in Prime Time (8 p.m. to 11 p.m.), FS2 is up +17 percent (28,000 vs. 24,000) from one week earlier and down -26 percent (28,000 vs. 38,000) from the same week one year ago (May 30-June 5, 2016).

In total viewership for its entire week in Total Day (6 a.m. to 5:59 a.m.), FS2 is up +38 percent (22,000 vs. 16,000) from one week earlier and down -8 percent (22,000 vs. 24,000) from the same week one year ago (May 30-June 5, 2016).

Source: Live+Same Day data, Nielsen Media Research

About Douglas Pucci

Douglas Pucci is a contributor to Programming Insider and blogger at Son of the Bronx.