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Ratings News and Notes
- The week’s four NHL Hockey games (Mar. 27-29 and Apr. 2) on NBCSN – led by Blackhawks/Penguins on Mar. 29 – averaged 393,000 viewers and 153,000 adults 18-49 — +4 percent (in viewers) and -22 percent (in adults 18-49) from the four NHL games in the comparable time slots in the year-ago week.
- NBCSN’s Saturday doubleheader and early Sunday morning coverage English Premier League Soccer matches (Apr. 1-2) averaged 330,000 viewers and 155,000 adults 18-49, -16 percent (in viewers) and -29 percent (in adults 18-49) from the three matches in the comparable time slots in the year-ago weekend. This average does not factor in NBCSN’s top match of the weekend, Manchester City-Arsenal from Apr. 2 10:57 a.m.-1:00 p.m. (631,000 viewers/311,000 adults 18-49); NBCSN did not air a Premier League match in the Sunday late morning slot on Apr. 3, 2016.
- The 2017 World Figure Skating Championships on NBCSN from Mar. 29-Apr. 2 averaged 133,000 viewers and 23,000 adults 18-49, marking a 13 percent decline in total audience and about even in adults 18-49 from the year-ago Championships. Here are the event viewership breakdowns and its comparisons from 2016:
- Ladies-Short (Wed. Mar. 29): 67,000 viewers (-4 percent from 2016)
- Ladies-Free (Fri. Mar. 31): 124,000 (did not air on NBCSN in 2016)
- Men-Short (Thu. Mar. 30): 68,000 (-16 percent)
- Men-Free (Sat. Apr. 1): 206,000 (-15 percent)
- Pairs-Short (Wed. Mar. 29): 80,000 (-29 percent)
- Pairs-Free (Thu. Mar. 30): 78,000 (-72 percent)
- Short Dance (Fri. Mar. 31): 181,000 (+212 percent)
- Free Dance (Sat. Apr. 1): 243,000 (+23 percent)
- Exhibition of Champions (Sat. Apr. 2): 163,000 (-25 percent)
- Two auto races on FS1 from Sunday, Apr. 2, 2017 experienced year-to-year declines: NASCAR Monster Energy Cup Series from Martinsville (3.963 million/984,000 adults 18-49) was -6 percent (in viewers) and -18 percent (in adults 18-49); NHRA Drag Racing from Las Vegas (1.025 million/251,000 adults 18-49) was -21 percent (in viewers) and -29 percent (in adults 18-49).
- Neither of FS1’s Friday Mar. 31 Major League Soccer matches — Toronto FC-Sporting KC (113,000 viewers) and Seattle-Atlanta (224,000 viewers) — reached the audience of FS1 MLS match from the year-ago weekend, Orlando City-Portland from Apr. 3, 2016 (261,000 viewers).
NBCSN Top 25 (and Select) Programs
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In total viewership for its entire week in Prime Time (8 p.m. to 11 p.m.), NBCSN is up +9 percent (255,000 vs. 233,000) from one week earlier and down -15 percent (255,000 vs. 301,000) from the same week one year ago (March 28-April 3, 2016).
In total viewership for its entire week in Total Day (6 a.m. to 5:59 a.m.), NBCSN is up +18 percent (107,000 vs. 91,000) from one week earlier and down -7 percent (107,000 vs. 115,000) from the same week one year ago (March 28-April 3, 2016).
Viewership averages for the following NBCSN programs of the week:
- “Pro Football Talk Live AM” (Mar. 28-31): 16,000 (6,000 adults 18-49)
- “Dan Patrick Show” (Mar. 27-31): 50,000 (20,000 adults 18-49)
- “NASCAR America” (Mar. 27-30): 78,000 (22,000 adults 18-49)
- “Sports Jeopardy” (Mar. 29 & Apr. 2): 65,000 (30,000 adults 18-49)
Premier League: West Brom vs. Manchester United (CNBC, Apr. 1 10:00 a.m.-12:04 p.m.): 151,000 viewers (113,000 adults 18-49)
Premier League: Liverpool vs. Everton (NBC Universo, Apr. 1 7:23-9:32 a.m.) 19,000 viewers (13,000 adults 18-49)
Premier League: Chelsea vs. Crystal Palace (NBC Universo, Apr. 1 9:32 a.m.-12:11 p.m.) 47,000 viewers (30,000 adults 18-49)
Fox Sports 1 Top 25 (and Select) Programs
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In total viewership for its entire week in Prime Time (8 p.m. to 11 p.m.), FS1 is down -19 percent (199,000 vs. 247,000) from one week earlier and down -7 percent (199,000 vs. 214,000) from the same week one year ago (March 28-April 3, 2016).
In total viewership for its entire week in Total Day (6 a.m. to 5:59 a.m.), FS1 is up +39 percent (220,000 vs. 158,000) from one week earlier and down -12 percent (220,000 vs. 251,000) from the same week one year ago (March 28-April 3, 2016).
Viewership averages for the following FS1 programs of the week:
- “Skip & Shannon: Undisputed” (FS1 Mar. 27-30): 92,000 (49,000 adults 18-49)
- “The Herd” (FS1 Mar. 27-30): 89,000 (42,000 adults 18-49)
- “Speak For Yourself” (FS1 Mar. 27-31): 70,000 (28,000 adults 18-49)
- “NASCAR Race Hub” (FS1 Mar. 27-30): 137,000 (28,000 adults 18-49)
- “NASCAR Race Hub Weekend Edition” (FS1 Mar. 31): 206,000 (49,000 adults 18-49)
- “TMZ Sports” (FS1 Mar. 27-31 late night): 33,000 (18,000 adults 18-49)
- “TMZ Sports Weekend” (FS1 Apr. 2 6:30-7 a.m.): 42,000 (11,000 adults 18-49)
- “TMZ Sports” (FS2 Mar. 28-30 9:00-9:30 a.m.): 2,000
Boxeo de Campeones: L. Barthelemy vs. R. Blanco (Fox Deportes, Mar. 28 9:00-11:21 p.m.) 33,000 viewers (10,000 adults 18-49)
Bundesliga: Leipzig vs. Darmstadt (Fox Deportes, Apr. 1 9:27-11:30 a.m.) 10,000 viewers (3,000 adults 18-49)
Bundesliga: Frankfurt vs. Borussia MG (Fox Deportes, Apr. 1 12:24-2:28 p.m.) 43,000 viewers (32,000 adults 18-49)
Bundesliga: Ingolstadt vs. Mainz (Fox Deportes, Apr. 1 9:27-11:31 a.m.) 23,000 viewers (11,000 adults 18-49)
Bundesliga: Leverkusen vs. Wolfsburg (Fox Deportes, Apr. 1 11:31 a.m.-1:33 p.m.) 40,000 viewers (21,000 adults 18-49)
Major League Soccer: Toronto FC vs. Sporting KC (Fox Deportes, Mar. 31 7:21-9:54 p.m.) 46,000 viewers (19,000 adults 18-49)
Major League Soccer: Seattle Sounders vs. Atlanta United (Fox Deportes, Mar. 2 9:54 p.m.-12:01 a.m.) 47,000 viewers (24,000 adults 18-49)
NASCAR Monster Energy Cup: Martinsville Speedway (Fox Deportes, Apr. 2 2:00-6:13 p.m.) 9,000 viewers (5,000 adults 18-49)
Fox Sports 2 Top 25 (and Select) Programs
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In total viewership for its entire week in Prime Time (8 p.m. to 11 p.m.), FS2 is up +7 percent (30,000 vs. 28,000) from one week earlier and up +7 percent (30,000 vs. 28,000) from the same week one year ago (March 28-April 3, 2016).
In total viewership for its entire week in Total Day (6 a.m. to 5:59 a.m.), FS2 is down -17 percent (19,000 vs. 23,000) from one week earlier and down -5 percent (19,000 vs. 20,000) from the same week one year ago (March 28-April 3, 2016).
Source: Live+Same Day data, Nielsen Media Research
