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Ratings News and Notes
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Boston Red Sox’s ten-inning 3-2 victory over their longtime rival New York Yankees in Bronx, NY on Sunday, Aug. 13 posted 2.563 million viewers on ESPN which is the best audience figure for a “Sunday Night Baseball” telecast since the very first MLB game played in the 2017 regular season, Chicago Cubs at St. Louis Cardinals from Apr. 2 (3.615 million viewers). Even prior to Aug. 13, “SNB” was experiencing double-digit increases from last year. “SNB” is averaging 1.86 million viewers this season, thru Aug. 13
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The first week of the “Little League World Series” on ESPN and ESPN2 from Aug. 7-12 averaged 602,000 viewers, down 7 percent from two years ago, the most recent LLWS first week that did not air opposite the Olympics. (Aug. 11-16, 2015 on ESPN, ESPN2 and ESPNU: average of 647,000 viewers)
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Coverage of tennis’ “Rogers Cup” from Canada on ESPN2 saw mixed results for both this year’s men’s and women’s tournaments.
The men’s side from Montreal on Aug. 10-13 averaged 183,000 viewers, a 20-percent increase from last year (July 28-31, 2016: average of 153,000 viewers) — although, a 29_percent decrease from two years ago (Aug. 13-16, 2015: average of 259,000 viewers). The men’s final on Aug. 13 (312,000 viewers), featuring Alexander Zverev’s victory over Roger Federer, was up 53 percent from last year’s final (Novak Djokovic-Kei Nishikori on July 31, 2016: 204,000 viewers) but down 29 percent from two years ago (Andy Murray-Novak Djokovic on Aug. 10, 2015: 442,000 viewers).
The women’s side from Toronto on Aug. 12-13 averaged 192,000 viewers, down 11 percent from last year (July 30-31, 2016: average of 216,000 viewers) and down 46 percent from two years ago (Aug. 15-16, 2015: average of 359,000 viewers). The women’s final on Aug. 13 (187,000 viewers), featuring Elina Svitolina’s victory over Caroline Wozniacki, was down 25 percent from last year’s final (Simona Halep-Madison Keys on July 31, 2016: 251,000 viewers) and down 54 percent from two years ago (Belinda Bencic-Simona Halep on Aug. 10, 2015: 410,000 viewers).
ESPN Top 25 (and Select) Programs
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In total viewership for its entire week in Prime Time (8 p.m. to 11 p.m.), ESPN is up +38 percent (895,000 vs. 650,000) from one week earlier and down -11 percent (895,00 vs. 1,008,000) from the same week one year ago (August 8-14, 2016).
In total viewership for its entire week in Total Day (6 a.m. to 5:59 a.m.), ESPN is up +27 percent (468,000 vs. 368,000) from one week earlier and up +12 percent (468,000 vs. 417,000) from the same week one year ago (August 8-14, 2016).
ESPN’s daily programs viewership averages for the week:
- “First Take” (ESPN, Aug. 7-11 10 a.m.): 415,000 (242,000 adults 18-49)
- “Outside the Lines: First Report” (ESPN, Aug. 7-9): 254,000 (151,000 adults 18-49)
- “NFL Live” (ESPN, Aug. 7-9): 310,000 (179,000 adults 18-49)
- “NBA: The Jump” (ESPN, Aug. 7): 299,000 (160,000 adults 18-49)
- “SportsNation” (ESPN, Aug. 7): 280,000 (169,000 adults 18-49)
- “Highly Questionable” (ESPN, Aug. 7): 389,000 (253,000 adults 18-49)
- “Around the Horn” (ESPN, Aug. 7-9): 460,000 (216,000 adults 18-49)
- “Pardon the Interruption” (ESPN, Aug. 7-9): 631,000 (306,000 adults 18-49)
- “SportsCenter” (ESPN, Aug. 7-11 7 a.m.): 256,000 (151,000 adults 18-49)
- “SportsCenter” (ESPN, Aug. 7-11 8 a.m.): 263,000 (160,000 adults 18-49)
- “SportsCenter” (ESPN, Aug. 7-11 9 a.m.): 328,000 (192,000 adults 18-49)
- “SportsCenter” (ESPN, Aug. 7-10 6 p.m.): 370,000 (190,000 adults 18-49)
- “SportsCenter” (ESPN, Aug. 8-11 11 p.m.): 438,000 (250,000 adults 18-49)
- “SportsCenter” (ESPN, Aug. 7-11 midnight): 410,000 (230,000 adults 18-49)
- “SportsCenter at Night” (ESPN, Aug. 8-11 1 a.m.): 358,000 (223,000 adults 18-49)
ESPN2 Top 25 (and Select) Programs
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In total viewership for its entire week in Prime Time (8 p.m. to 11 p.m.), ESPN2 is up +59 percent (266,000 vs. 167,000) from one week earlier and up +56 percent (266,000 vs. 170,000) from the same week one year ago (August 8-14, 2016).
In total viewership for its entire week in Total Day (6 a.m. to 5:59 a.m.), ESPN2 is up +8 percent (135,000 vs. 125,000) from one week earlier and down -13 percent (135,000 vs. 156,000) from the same week one year ago (August 8-14, 2016).
ESPN2’s daily show viewership averages for the week:
- “Mike & Mike in the Morning” (ESPN2, Aug. 7-11): 151,000 (72,000 adults 18-49)
- “Jalen & Jacoby” (ESPN2, Aug. 7-9 afternoon): 104,000 (63,000 adults 18-49)
- “MLB Network’s Intentional Talk” (ESPN2, Aug. 7-9): 74,000 (35,000 adults 18-49)
- “College Football Live” (ESPN2, Aug. 7-11 5 p.m.): 93,000 (42,000 adults 18-49)
- “Best of Mike & Mike in the Morning” (ESPN2, Late Aug. 7-8 5 a.m.): 30,000 (14,000 adults 18-49)
- “First Take” (ESPN2, Aug. 10): 136,000 (77,000 adults 18-49)
- “NBA: The Jump” (ESPN2, Aug. 8-9): 118,000 (64,000 adults 18-49)
- “SportsNation” (ESPN2, Aug. 8-9): 145,000 (79,000 adults 18-49)
- “Around the Horn” (ESPN2, Aug. 7-8): 135,000 (68,000 adults 18-49)
- “SportsCenter” (ESPN2, Aug. 7-11 10 a.m.): 109,000 (54,000 adults 18-49)
- “SportsCenter” (ESPN2, Aug. 7-9 11 a.m.): 100,000 (53,000 adults 18-49)
- “SportsCenter” (ESPN2, Aug. 10-11 6 p.m.): 134,000 (68,000 adults 18-49)
- “SportsCenter” (ESPN2, Aug. 8 & 10 prime time): 165,000 (85,000 adults 18-49)
- “SportsCenter” (ESPN2, Aug. 7 11 p.m.): 170,000 (87,000 adults 18-49)
- “SportsCenter” (ESPN2, Aug. 7 midnight): 124,000 (73,000 adults 18-49)
ESPNU Top 25 (and Select) Programs
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In total viewership for its entire week in Prime Time (8 p.m. to 11 p.m.), ESPNU is down -45 percent (38,000 vs. 69,000) from one week earlier and up +46 percent (38,000 vs. 26,000) from the same week one year ago (August 8-14, 2016).
In total viewership for its entire week in Total Day (6 a.m. to 5:59 a.m.), ESPNU is down -36 percent (29,000 vs. 45,000) from one week earlier and up +38 percent (29,000 vs. 21,000) from the same week one year ago (August 8-14, 2016).
ESPNU’s daily show viewership averages for the week:
- “Dan Le Batard Show” (ESPNU, Aug. 7-11): 20,000 (11,000 adults 18-49)
Source: Live+Same Day data, Nielsen Media Research
