2014By Douglas Pucci on

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TBS Postseason

RANK PROGRAM DAY TIME DUR HH VWRS
(000)
1 MLB ALCS GAME 1: Kansas City at Baltimore Fri 8:00PM-12:55AM 295 3.6 5920
2 MLB ALCS GAME 2: Kansas City at Baltimore Sat 4:00PM- 8:32PM 272 2.6 4250
3 INSIDE THE MLB Sat 8:32PM- 8:47PM 15 1.2 2065
4 INSIDE THE MLB Fri 12:55AM- 1:31AM 36 1.3 1782
5 MLB ON DECK PREGAME SHOW Fri 7:30PM- 8:00PM 30 0.9 1293
6 MLB ON DECK PREGAME SHOW Sat 3:30PM- 4:00PM 30 0.5 751

The first two games of 2014 American League Championship Series (Oakland-Kansas City) on Oct. 10-11 drew 5.119 million viewers — up 9 percent from Games 1-2 of NLCS on Oct. 11-12, 2013 (4.714 million for L.A. Dodgers-St. Louis).

“MLB On Deck” pre-game show averaged 1,022,000 viewers – down 19 percent from the corresponding days one year ago (1,265,000 viewers average from Oct. 11-12, 2013).

“Inside the MLB” post-game show averaged 1.865 million viewers – up 5 percent from the corresponding days one year ago (1,778,000 viewers average from Oct. 11-12, 2013).

MLB Network Top 10 (and Select) Programs

RANK PROGRAM DAY TIME DUR HH VWRS
(000)
1 NL DIVISION SERIES GAME 3: Washington at San Francisco Mon 4:59PM- 8:02PM 183 1.2 1838
2 MLBT DIVISION POSTGAME Mon 8:02PM- 9:30PM 88 0.3 448
3 MLBT DIVISION PREGAME Mon 4:00PM- 4:59PM 59 0.2 263
4 POST SEASON GAME REWIND: 2014 ALCS GAME 1: Kansas City at Baltimore Sat 12:00PM- 2:00PM 120 0.1 152
5 MLB TONIGHT Tue 8:16PM- 9:57PM 101 0.1 137
6 MLBT DIVISION PREGAME Mon 3:00PM- 4:00PM 60 0.1 131
7 HIGH HEAT Mon 1:00PM- 2:00PM 60 0.1 99
8 MLB TONIGHT Fri 12:51AM- 2:15AM 84 0.0 94
9 MLB TONIGHT Tue 9:57PM-10:57PM 60 0.1 93
10 MLB NOW Wed 8:00PM- 9:00PM 60 0.1 91
12 POST SEASON GAME REWIND: 2014 NLCS GAME 1: San Francisco at St. Louis Sun 4:00PM- 6:00PM 120 0.1 84
44 POST SEASON GAME REWIND: 2014 ALDS GAME 3: Baltimore at Detroit Mon 11:00AM- 1:00PM 120 0.0 53
48 POST SEASON GAME REWIND: 2014 ALCS GAME 2: Kansas City at Baltimore Sun 2:00PM- 4:00PM 120 0.0 50
57 POST SEASON GAME REWIND: 2014 NLDS GAME 4: L.A. Dodgers at St. Louis Wed 11:01AM- 1:00PM 119 0.0 45
128 POST SEASON GAME REWIND: 2014 NLDS GAME 4: Washington at San Francisco Thu 11:00AM- 1:00PM 120 0.0 13
139 POST SEASON GAME REWIND: 2014 NLDS GAME 3: Washington at San Francisco Tue 11:00AM- 1:00PM 120 0.0 10

In total viewership for its entire week in Prime Time (8 p.m. to 11 p.m.), MLB Network is down 46 percent (91,000 vs. 168,000) from one week earlier and up 133 percent (91,000 vs. 39,000) from the same week one year ago (October 7-13, 2013).

In total viewership for its entire week in Total Day (6 a.m. to 5:59 a.m.), MLB Network is down 16 percent (80,000 vs. 95,000) from one week earlier and up 29 percent (80,000 vs. 62,000) from the same week one year ago (October 7-13, 2013).

Viewership averages for the following MLB Network programs of the week:

  • “High Heat” (Oct. 6-10): 62,000 (prior week: 34,000)
  • “MLB Now” (Oct. 8-10): 51,000 (prior week: 72,000)
  • “Intentional Talk” (Oct. 6-10): 65,000 (prior week: 53,000)

NFL Network Top 10 Programs

RANK PROGRAM DAY TIME DUR HH VWRS
(000)
1 THURSDAY NIGHT FOOTBALL: Indianapolis at Houston Thu 8:26PM-11:41PM 195 1.9 3018
2 NFLN THU NT PRE-KICK Thu 8:20PM- 8:26PM 6 1.1 1628
3 NFLN THU NT POST-GAME Thu 11:46PM-12:16AM 30 0.8 1233
4 NFLN THU NT KICK-OFF2 Thu 7:57PM- 8:20PM 23 0.8 1229
5 NFLN THU NT KICK-OFF1 Thu 7:30PM- 7:57PM 27 0.5 799
6 FINDING GIANTS Thu 12:16AM-12:46AM 30 0.4 641
7 NFL GAMEDAY MORNING Sun 9:00AM- 1:00PM 240 0.4 615
8 NFL GAMEDAY HIGHLIGHTS Sun 7:30PM- 8:30PM 60 0.4 491
9 NFL TOTAL ACCESS Thu 12:46AM- 1:46AM 60 0.3 414
10 NFL GAMEDAY FINAL Sun 12:00AM- 1:30AM 90 0.3 371
11 NFL GAMEDAY LIVE Sun 1:00PM- 7:30PM 390 0.2 315
12 NFL GAMEDAY OVERTIME Sun 11:27PM-12:00AM 33 0.2 310
13 NFL TOTAL ACCESS KICKOFF Thu 6:00PM- 7:30PM 90 0.2 304
14 INSIDE THE NFL Wed 9:00PM-10:30PM 90 0.2 281
16 NFL REPLAY Wed 8:00PM- 9:00PM 60 0.2 258
18 FOOTBALL LIFE: Eric Dickerson Fri 9:00PM-10:00PM 60 0.2 248
59 NFL REPLAY: 2014 Week 5 – Arizona at Denver Tue 3:30PM- 5:00PM 90 0.1 115
63 NFL REPLAY: 2014 Week 5 – Chicago at Carolina Tue 2:00PM- 3:30PM 90 0.1 110

In total viewership for its entire week in Prime Time (8 p.m. to 11 p.m.), NFL Network is up 7 percent (525,000 vs. 490,000) from one week earlier and down 55 percent (525,000 vs. 1,165,000) from the same week one year ago (October 7-13, 2013).

In total viewership for its entire week in Total Day (6 a.m. to 5:59 a.m.), NFL Network is up 10 percent (213,000 vs. 194,000) from one week earlier and down 33 percent (213,000 vs. 316,000) from the same week one year ago (October 7-13, 2013).

“Inside the NFL” drew 68,000 viewers in its original Tuesday 9 p.m. telecast on Showtime for Oct. 7.

Viewership averages for the following daily NFL Network programs of the week:

  • “NFL AM” (6-10 a.m.): 116,000 (prior week: 96,000)
  • “NFL Fantasy Live” (5-6 p.m.): 146,000 (prior week: 136,000)
  • “NFL Total Access” (average of each day’s most-watched telecast Oct. 6-11): 199,000 (prior week: 207,000)

Golf Channel Top 10 (and Select) Programs

RANK PROGRAM DAY TIME DUR HH VWRS
(000)
1 PGA TOUR: 2014 Frys.com Open Sun 5:06PM- 8:25PM 199 0.2 219
2 PGA TOUR: 2014 Frys.com Open Thu 4:58PM- 8:00PM 182 0.1 199
3 PGA TOUR: 2014 Frys.com Open Fri 5:00PM- 8:00PM 180 0.1 194
4 CHAMPIONS TOUR: 2014 SAS Championship Sun 2:28PM- 5:06PM 158 0.1 175
5 CHAMPIONS TOUR: 2014 SAS Championship Fri 2:28PM- 5:00PM 152 0.1 162
6 CHAMPIONS TOUR: 2014 SAS Championship Sat 2:28PM- 5:00PM 152 0.1 141
6 PGA TOUR: 2014 Frys.com Open Sat 5:00PM- 8:03PM 183 0.1 141
8 PRO-AM: Frys.com Open Thu 3:00PM- 4:00PM 60 0.1 130
9 LPGA TOUR: 2014 SIME Darby LPGA Malaysia Thu 1:00PM- 3:00PM 120 0.1 105
10 LPGA TOUR: 2014 SIME Darby LPGA Malaysia Sat 11:30PM- 2:51AM 201 0.1 100
11 LPGA TOUR: 2014 SIME Darby LPGA Malaysia Sat 11:15AM- 2:00PM 165 0.1 96
12 BIG BREAK XXII: MYRTLE Tue 9:00PM-10:00PM 60 0.1 94
19 LPGA TOUR: 2014 SIME Darby LPGA Malaysia Fri 11:30PM- 3:16AM 226 0.1 79
35 EUROPEAN TOUR: 2014 Portugal Masters-Weather Sun 8:30AM-11:02AM 152 0.0 51
35 GCA SCHOOL OF GOLF Wed 7:00PM- 8:00PM 60 0.0 51
42 EUROPEAN TOUR: 2014 Portugal Masters-Weather Sat 6:00AM-11:15AM 315 0.0 46
50 EUROPEAN TOUR: 2014 Portugal Masters-Weather Fri 5:30AM- 6:00AM 30 0.0 39
50 EUROPEAN TOUR: 2014 Portugal Masters-Weather Fri 10:00AM- 1:00PM 180 0.0 39
53 EUROPEAN TOUR: 2014 Portugal Masters-Weather Thu 6:30AM- 8:30AM 120 0.0 38
53 EUROPEAN TOUR: 2014 Portugal Masters-Weather Thu 10:00AM- 1:00PM 180 0.0 38
53 PLAYING LESSONS: Freddie Jacobson Tue 7:00PM- 8:00PM 60 0.0 38
59 LPGA TOUR: 2014 SIME Darby LPGA Malaysia Sun 6:00AM- 8:30AM 150 0.0 37
59 PRO-AM: Frys.com Open Wed 9:00PM-10:00PM 60 0.0 37
61 MISC TOURNAMENT: 2014 Let Open de France Wed 11:00AM- 1:00PM 120 0.0 36
74 MISC TOURNAMENT: 2014 Let Open de France Tue 11:00AM- 1:00PM 120 0.0 25
93 EUROPEAN TOUR: 2014 Portugal Masters-Weather Fri 6:30AM- 8:30AM 120 0.0 16

In total viewership for its entire week in Prime Time (8 p.m. to 11 p.m.), Golf Channel is up 7 percent (64,000 vs. 60,000) from one week earlier and down 9 percent (64,000 vs. 70,000) from the same week one year ago (October 7-13, 2013).

In total viewership for its entire week in Total Day (6 a.m. to 5:59 a.m.), Golf Channel is up 7 percent (62,000 vs. 58,000) from one week earlier and up 11 percent (62,000 vs. 56,000) from the same week one year ago (October 7-13, 2013).

Most-watched hour per day for “The Morning Drive” (Oct. 6-10) averaged 35,000 viewers (prior week: 38,000).

NBATV Top 10 (and Select) Programs

RANK PROGRAM DAY TIME DUR HH VWRS
(000)
1 NBA PRESEASON: New York vs. Boston Wed 7:30PM-10:00PM 150 0.1 184
2 NBA PRESEASON: Oklahoma City vs. Dallas Fri 8:30PM-11:28PM 178 0.1 176
3 NBA PRESEASON: Chicago vs. Milwaukee Sat 9:06PM-11:05PM 119 0.1 168
3 NBA PRESEASON: Golden State vs. L.A. Lakers Thu 10:39PM-12:58AM 139 0.1 168
5 NBA TEAM PREVIEW: 2014 L.A. Lakers Thu 12:58AM- 1:30AM 32 0.1 167
6 NBA PRESEASON: Chicago at Detroit Tue 7:30PM-10:33PM 183 0.1 158
7 OPEN COURT: 50 Greatest and Next 10 Tue 6:30PM- 7:30PM 60 0.1 146
8 NBA PRESEASON: Cleveland vs. Miami (delay) Sat 11:05PM-12:28AM 83 0.1 141
9 NBA PRESEASON: Denver vs. L.A. Lakers Mon 10:04PM-12:38AM 154 0.1 133
10 NBA TEAM PREVIEW: 2014 San Antonio Spurs Wed 10:00PM-10:30PM 30 0.1 130
11 NBA PRESEASON: Memphis vs. Houston Thu 8:00PM-10:39PM 159 0.1 116
13 NBA PRESEASON: Golden State vs. L.A. Clippers Tue 10:33PM- 1:10AM 157 0.1 114
14 PRESS CONFERENCE: Adam Silver Sat 12:02AM-12:34AM 32 0.1 112
17 PRESS CONFERENCE: Heat/Cavs Postgame Sat 8:10PM- 9:06PM 56 0.1 97
25 NBA PRESEASON: Philadelphia vs. Boston Mon 7:30PM-10:04PM 154 0.1 82
29 NBA PRESEASON: Oklahoma City vs. Dallas Sat 12:00PM- 2:31PM 151 0.1 73
39 NBA PRESEASON: San Antonio vs. FB Ulker Istanbul Sat 1:00AM- 3:31AM 151 0.1 67
39 PRESS CONFERENCE: San Antonio Spurs Sat 2:31PM- 3:15PM 44 0.0 67
41 NBA PRESEASON: Detroit vs. Washington (repeat) Sun 9:30PM-11:52PM 142 0.0 65
56 NBA PRESEASON: San Antonio vs. Alba Berlin Wed 2:00PM- 4:31PM 151 0.0 56
112 PRESS CONFERENCE: Oklahoma City Thunder Sun 12:37PM- 1:00PM 23 0.0 33
126 NBA PRESEASON: Detroit vs. Washington Sun 1:00PM- 3:41PM 161 0.0 30
126 REAL TRAINING CAMP: 2014 Phoenix Suns Tue 2:00PM- 4:30PM 150 0.0 30
142 PRESS CONFERENCE: NBA Media Deal Announcement Mon 10:00AM-10:43AM 43 0.0 20
145 PRESS CONFERENCE: Adam Silver Wed 1:20PM- 1:42PM 22 0.0 19

In total viewership for its entire week in Prime Time (8 p.m. to 11 p.m.), NBA TV is up 159 percent (132,000 vs. 51,000) from one week earlier and up 33 percent (132,000 vs. 99,000) from the same week one year ago (October 7-13, 2013).

In total viewership for its entire week in Total Day (6 a.m. to 5:59 a.m.), NBA TV is up 99 percent (64,000 vs. 33,000) from one week earlier and up 23 percent (64,000 vs. 52,000) from the same week one year ago (October 7-13, 2013).

Source: Nielsen Media Research

About Douglas Pucci

Douglas Pucci is a contributor to Programming Insider and blogger at Son of the Bronx.

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