I get press releases about NFL ratings on a weekly basis during the regular season, and many of you loyal readers see reports on those ratings from us and other sports media watchdog outlets. And I don't know about you guys, but I've almost become desensitized to the sheer dominance the NFL has on the world of television.
It's essentially become white noise. Every bit of news looks the same now. They all basically declare that the NFL kicked Modern Family's ass for the 745th week in a row.
This time, we've got details on the NFL's blowout victory over what the networks call "premiere week." I believe that's self-explanatory.
Fox's national Sunday broadcast garnered an average of 26.7 million viewers, winning the television week, with that Patriots-Falcons Sunday Night Football game on NBC coming in second place with 20.5 million viewers. You'd have to think that would have been quite a bit higher if not for the highly-anticipated finale of Breaking Bad, which drew 10.3 million viewers. Only The Big Bang Theory and NCIS were able to join those two broadcasts in the 20 Million Club during premiere week.
Fox and NBC NFL broadcasts also topped the charts during premiere week last year, with NCIS coming in third. But in 2012, NCIS was still able to come out on top in three of the 30 NFL TV markets. That changed this year, with football literally running the local table:
Take that, NCIS. Whatever you are.