Two weeks from today, NBC launches their English Premier League coverage. In this video short, Jason Sudeikis is named new coach of Tottenham. Sudeikis has been busy in the sports world, hosting ESPN's This is SportsCenter commercial countdown earlier this week.
The video is a satire on an "American Coach in London" and features many funny stereotypes about American football fans who don't quite get soccer. He even commits the mortal sin of calling the club "Tottenham Hotspurs."
Having a big name comedian film this promo is a great way to begin the cross promotion of NBC's coverage of the EPL. Now I'm just left wondering if Sudeikis would be able to hold onto Gareth Bale.